Every business model requires key resources. With google's key resources they are able to offer value propositions to its customers.
Physical Resources: Key physical resources that google has includes 85 offices in over 40 countries. Their main office in California, known as the Googleplex, is world renowned and provides employees with substantial perks. In those offices the technology equipment that they use to power their sites are of utmost importance.
Intellectual: Google's biggest key resources are its intellectual properties.
Advertising Patents (15)
Design Patents (11)
Duplicate Content Patents (4)
Email and Messaging Patents (7)
Event Modeling Patents (3)
Game Patents (2)
Hardware Patents (12)
Image and Video Patents (17)
Large File Space Indexing Patents (9)
Medical Patents (1)
Modeling and Mapping Patents (11)
Multiple Database Indexing (3)
Phrase-Based Indexing Patents (3)
Radio Patents (7)
Search Indexing Patents (63)
Security Patents (3)
Social Networking (1)
Software Patents (4)
Voice Search Patents (2)
Voting Patents (1)
Wireless and Mobile Patents (7)
"Our patents, trademarks, trade secrets, copyrights, and other intellectual property rights are important assets for us. Various events outside of our control pose a threat to our intellectual property rights, as well as to our products, services and technologies. For example, effective intellectual property protection may not be available in every country in which our products and services are distributed or made available through the internet. Also, the efforts we have taken to protect our proprietary rights may not be sufficient or effective."
Human: "We rely on highly skilled personnel and, if we are unable to retain or motivate key personnel, hire qualified personnel, or maintain our corporate culture, we may not be able to grow effectively."
Financial: When Google went public in August 2004 it opened the flood gates of revenue. It propelled them forward and they have been able to continue to be a leading competitor in the technology field. Google spent $3.762 billion on research and development. Or 12.8% of revenues.
Another Key Resource is acquiring smaller technology firms that are able to help fill product or service pipelines.
"Our intellectual property rights are valuable, and any inability to protect them could reduce the value of our products, services, and brand."